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A Who What Wear report points to printed shawls and pashminas as a fall styling choice seen on Jennifer Lawrence, Kendall Jenner and Zoë Kravitz. The sightings show how the accessory can be worn for street, event and travel outfits, but they do not establish a measured rise in popularity or a broader industry trend.
A Who What Wear report identifies printed shawls and pashminas as a fall styling choice worn in recent months by Jennifer Lawrence, Kendall Jenner and Zoë Kravitz. The sightings show the accessory being used for warmth and as a patterned layer across street, event and airport outfits, though they do not establish how widely shoppers are adopting it.
Lawrence was the latest celebrity cited in the report, wearing a black-and-burgundy printed shawl tied around her neck with a long black coat. She paired it with a baseball cap, sunglasses and cognac-colored slides. The outfit offers one example of a shawl functioning like a scarf while adding a visible print to an otherwise dark look.
Jenner wore shawls on two occasions, according to Who What Wear. At an Emporio Armani show in Milan, she paired one with a black pencil dress and strappy sandals. Later, after a trip to Venice, she wore a blue velvet shawl with a jacquard pattern alongside dark jeans, sunglasses and flats while traveling.
Kravitz was photographed in August returning to Williamsburg, Brooklyn, with a dusty-rose shawl around her shoulders. The report describes it as an airport-to-outdoors layer, worn with loose trousers, suede flats, a baseball cap and a woven tote. Together, the examples show different ways to style the accessory; they are celebrity sightings, not sales data or evidence of a formal trend endorsement.
A Lighter Layer for Fall Outfits
The appeal described in the report is practical as well as visual: a shawl can provide an extra layer without the bulk of a heavier coat or a tightly wrapped winter scarf. Its broad shape also allows it to sit over a coat, dress or travel outfit, while a print can make the layer a focal point.
The examples matter to readers looking for a flexible accessory rather than a fixed outfit formula. Lawrence’s dark palette, Jenner’s blue velvet and Kravitz’s dusty rose show the item used in distinct settings and combinations. That versatility is the report’s central styling point. It does not mean the shawl is replacing other fall accessories, or that every wearer needs to follow the same celebrity looks.
For shoppers, the report’s mix of vintage and designer examples suggests that the look is not tied to one label or price point. A secondhand piece or a new scarf can offer a similar way to experiment with print and drape. Materials, dimensions and prices vary, so the celebrity outfits alone cannot determine which option will suit a particular wardrobe or climate.
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Celebrity Sightings Behind the Report
Who What Wear frames the shawl as an alternative to familiar cold-weather accessories such as knit beanies and traditional scarves, and notes that some people are pairing shawls with baseball caps. Its examples span recent months, including Kravitz’s August airport arrival, Jenner’s appearances in Milan and after Venice, and Lawrence’s more recent cold-weather outfit.
The article describes printed shawls as resembling blankets with ornate designs, but the phrase is a styling comparison rather than a technical product category. The report also suggests vintage versions as an option and lists products ranging from cashmere and silk to velvet and embroidered designs. It does not provide sales figures, a survey of shoppers or information showing how many brands have adopted the look.
““a printed shawl is the way to go when you want to wrap up in something without the bulk.””
— Who What Wear
How Broad Is the Shawl Trend?
The report does not say whether printed shawls are selling more, how common they are outside celebrity wardrobes, or whether designers and retailers are seeing wider demand. Three celebrity examples establish that the accessory has appeared in several public outfits, but they do not establish a market-wide shift or prove that it is more popular than conventional scarves.
It is also unclear how long the look will remain prominent or which materials and shapes will be most accessible. The article lists a range of products but supplies no comparative sales, durability or warmth data. Its claims about versatility and reduced bulk are styling descriptions; comfort and suitability depend on the specific piece and conditions.
Whether Retailers Follow the Look
The report does not name a scheduled fashion event, product launch or next milestone tied to the accessory. Readers can watch for further street-style appearances and seasonal retailer collections to see whether shawls turn up more widely, but that remains to be seen. Any claim of growing demand would need support from additional reporting, such as sales figures or retailer commentary.
For now, the confirmed development is limited to the reported celebrity outfits and Who What Wear’s styling recommendation. The next useful signal is whether similar pieces appear across more labels and settings during the season, rather than whether the accessory remains visible in a handful of high-profile looks.
Key Questions
What fall accessory does the report highlight?
It highlights printed shawls and pashminas, worn over outfits or wrapped around the shoulders for an additional layer.
Which celebrities are cited?
The report cites Jennifer Lawrence, Kendall Jenner and Zoë Kravitz, with examples from street, event and airport outfits.
Is there evidence that shawl sales are increasing?
No sales data or shopper survey is included. The report documents celebrity sightings and offers styling commentary, so it does not establish a rise in demand.
How does the report suggest wearing a shawl?
Its examples show shawls over a coat, paired with a dress, or worn around the shoulders with travel clothes. The looks range from dark and understated to colorful and patterned.
Source: rss
